Partnerships Are A Powerful Part of Hospitality Today

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Today, we’re learning how Hilton leverages creative partnerships to enhance hospitality experiences and stay relevant to evolving traveler trends. Read on for more…

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Partnerships Are A Powerful Part of Hospitality Today

Oral Muir

Today, we’re learning from Oral Muir, Vice President of Partnerships, Experiences, and Distribution at Hilton.

The Big Idea: Creative partnerships can enhance guest experiences and drive success in hospitality today.

Why it Matters: Research by Hilton shows that -

76% of travelers today look for accommodations that offer a variety of experiences throughout their stay.
In 2025, 1 in 4 travelers plans to seek unique experiences.

Go Deeper: Listen to Oral and I discuss this today on the Hospitality Daily Podcast (Apple Podcasts, Spotify).

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